3 Personal Skills Every Blogger Needs For Success
Do you want to be a successful blogger?
Everywhere you search on the Internet, you will see articles about how anyone can be a blogger. Today more than ever, starting a blog is easy. I did it. Got my domain, installed WordPress, deleted “hello world” and posted some articles. Done, Psychbits was born!
But being a blogger – it’s more than just writing articles. It is beyond technical skills. Even though the definition of success varies from person to person, we all want to be successful. You want to be successful. Furthermore, I know you want to be a successful blogger. But to achieve your definition of success in the blogging world, you must have the mastery of three important skills for long term success. Having them will increase your chances for success as a blogger.
Skill #1 – Perseverance
Without perseverance you have no chance at being a successful blogger. Blogging is about being predictably consistent. Good bloggers are consistent with their postings. I personally follow a publishing schedule. Other bloggers have their own system. Find what works for you.
Perseverance and consistency helps readers know what to expect. Readers love to know that when they go to their inbox or RSS reader, your article will be there waiting for them. We are creatures of habit. Your role is to create the habit of publishing good articles. Your audience’s role is the habit of reading.
You stop writing, they stop reading. Worse, they will find something else to read.
Being consistently predictable is our goal. But how do we get there? The answer is simple: Perseverance. In other words, perseverance is the continual pursuit of writing and publishing quality articles. Bloggers must continue to write even when there is little time, small ideas, or lack of inspiration.
All bloggers, especially new ones, must adhere and commit to their writing. This is where preparation and planning comes in handy.
Let’s say you lack the time to write. Suggestion: carry a pen and pad for times when things are slow. Maybe carry a recorder.
No idea what to write? Suggestion: Keep an idea bin. My ideas consist of words or phrases in a text file. Little notes, comments, or conversations are great idea starters.
These suggestions may help in those lazy days. You need to have a plan to help you push through.
Good bloggers maximize time and energy. Bad bloggers just waste everything. Have a plan and pursue it!
Skill #2 – Intellectual Curiosity
This skill is the fuel and passion that will drive your blog to success. You need to have that mental zest!
Successful bloggers are abreast of the latest information in their niche. They have an opinion about current events and how it will impact their field. We call that authority. But readers also look for zest! Great bloggers sell the sizzle, but they also deliver the steak. If you are a new blogger, this may be a difficult task.
To maintain your reader’s interest, you must provide them with something they do not have; something that is useful to them. Intellectual curiosity gives you that perspective. Always read books. Reading will spark that intellectual curiosity of yours. Also, participate in as many activities related to your field. Attend conventions, workshops or network with experts.
I also recommend expanding your perspective. What other new ideas or concepts can you learn about? They might not be related to your niche, but how could that concept help your niche? Your curiosity will also make you opinionated. This is the essence of blogging.
Remember: Lazy readers make awful writers.
Skill #3 – Be a Conveyor of Information
While the previous two skills are important, being able to put it in writing is golden. Bloggers are conveyors of information. You must put information in context and make it interesting for your readers. This skill is what keeps them coming.
You can have a great perspective. You can be consistent. But if you cannot share the information effectively then this project that you call blogging will be dead sooner than you think.
Let me give you an example: Think of your past teachers. You had some good ones and some bad ones. All of them were educated. They had their degrees. But not all of them knew how to teach. Some read from a book or slides. Others made the information into appealing stories. I remember the ones that were entertaining, a storyteller, or made it applicable to me. Which teacher do you remember, and why?
The point is simple: you have the opportunity to be a good teacher; a good communicator. Great bloggers use information to appeal to readers. They make it stick!
There are many different skills that a blogger should possess. All of them are vital to your blog’s success. I know that if you have perseverance, intellectual curiosity, and convey the information, the chances for you to succeed are good.
What other personal skills do you think can help?
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